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Why fluoride is dangerous

“The Engineering of Consent,” Propagandized into Fluoride


After a deep dive into all things fluoride, I learned a lot, not only about fluoride but about the dark history of propaganda in the United States.  

While researching, I came across a fascinating individual named Edward Bernays.  Bernays today is known as the father of “public relations.”  Born in Austria in 1891, his parents moved to New York City when he was only one year old; he lived to be 103.  

Bernay was the master of propaganda, starting as a journalist and moving into being a press agent. Beranays happened to be the nephew of Sigmund Freud and was a student of his theories.  He was so good at persuading the public that the United States government hired him during WW1 to sell the war to the American people.  After the war, he decided if propaganda was good in wartime, it would be good in peacetime.  However, after the war, the word “propaganda” took on a bad name, so he decided to give it a new name; this was the birth of public relations, or as we like to call it, “PR.”  

Bernays is known for his work on what he called “the engineering of consent,” from political figures to food.  Believe it or not, he is the reason we eat bacon for breakfast.  The old saying, “Breakfast is the most important meal of the day.”  yep, Edward Bernays.  He could convince an unknowing population, from who to vote for to what to buy and even how to think.  He didn’t care if it was ethical or not. He was the master of spin, using whatever methods he needed, including pseudo-science, to convince the public.  

“The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country. …We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of. This is a logical result of the way in which our democratic society is organized. Vast numbers of human beings must cooperate in this manner if they are to live together as a smoothly functioning society. …In almost every act of our daily lives, whether in the sphere of politics or business, in our social conduct or our ethical thinking, we are dominated by the relatively small number of persons…who understand the mental processes and social patterns of the masses. It is they who pull the wires which control the public mind.”

Edward Bernays, Propaganda

One of Bernay’s most well-known campaigns was in 1927 when the Lucky Strike cigarette company hired him to convince the public it was okay for women to smoke.  In 1927, it was taboo for women to smoke and publicly unacceptable.  So much so at the time that several states tried to outlaw women smoking.  Bernay knew that women in the 1920s were seeking freedom. He started spreading the idea that women smoking was equality and freedom.  He pulled off a well-planned stunt everyone thought was a protest.  He placed upper-class women smoking cigarettes in the annual Easter Sunday parade in New York City.  He also recruited these women smokers to stand along the parade route smoking.  When reporters interviewed the women, they said their cigarettes were “torches of freedom.”   It was scandalous, and the newspapers covered the news of this scandal the very next day.  Well, it worked; women were liberated of such bondage, and cigarette sales soared. 

Women’s freedom to smoke is just a tiny snapshot into the rabbit hole of Edward Bernays. I will admit it is intriguing.  You may be wondering why I would even bring such a character up.  In his book “The Fluoride Deception,” Christopher Bryson reveals the dark history of fluoride and the propaganda that went along with it.  According to Bryson, selling the public on fluoride fell on the shoulders of none other than Edward Bernays.  

A Mind Blowing MUST READ
Crystallizing public opinion by Edward Bernays book on amazon

Crystallizing Public Opinion

Bernays, with his perspective that the public acts basically like herds of sheep, details methods for manipulating the masses according to the desires of those in power. This book describes the realm of propaganda and advertising, showcasing how Bernays influenced public opinion. One notable example is his role in promoting the use of fluoride in America, shaping public perception and acceptance of this practice. His strategies and insights reveal the subtle yet profound ways in which ideas are sub-consconsciously forced into your mind.

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See, Bernays was hired by the ALCOA company, the Aluminum Company of America, to come up with some sort of PR campaign to convince the public and political leaders that it would be a great idea to dump a highly toxic material, fluoride salts, into the nation’s water supply.  They did it under the guise of preventing tooth decay in children.  There was plenty of science at the time to prove the dangers of fluoride, but a lot of the scientists and doctors who were against the use of fluoride got silenced, just like some are today if they go against the narrative.  Fluoride in the water has ALWAYS been controversial.  Bernays just knew how to influence public perception.  In a 1993 interview, Bernays recalled, “Selling Fluoride was child’s play.”

We can all understand the extent of propaganda today.  Or maybe if I were to call it being “influenced,” it would make more common sense.  How many of us would think twice if we realized the extent of everything we are “influenced” by?  Today, in 2024, I call it a “social contagion,” my challenge to you is, anytime you see something being pushed so heavily, think twice and ask yourself, what is the agenda behind this?  It’s an election year; don’t be so easily influenced.  

-Katy Said It 

Another equally importantant book below you should read.

How Do You know flouride is safe?
the flouride deception book by Christopher Bryson

The Fluoride Deception

From the commitment to environmental truth-telling of Erin Brockovich, The Fluoride Deception documents a powerful connection between big corporations, the U.S. military, and the historic reassurances of fluoride safety provided by the nation’s public health establishment. Supported by 200 pages of source notes, years of investigative reporting, scores of scientist interviews, & archive research in places such as the newly opened files of the Manhattan Project and the Atomic Energy Commission. The book is nothing less than an exhumation of one of the great secret narratives of the industrial era: how a grim workplace poison and the most damaging environmental pollutant of the cold war was added to our drinking water and toothpaste.


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